- Universal films are suitable for audiences of all ages
- It is impossible to predict what might upset a child but a universal film should be suitable for audiences aged four and over
- Universal films should be set within a positive mental framework and offer reassuring counterbalances to any violence, threat or horror
- If a work is particularly suitable for a pre-school child to view alone, it will be indicated in the consumer advice
Criteria:
Discrimination - No discriminatory language or behaviour unless clearly disapproved of
Drugs - No references to illegal drugs or drug misues unless they are infrequent and innocuous, or there is a clear educational purpose or anti-drug message suitable for young children
Horror - Scary sequences should be mild, brief and unlikely to caude undue anxiety to young children. The outcome should be reassuring
Imitable Behaviour - No potentially dangerous behaviour which young children are likely to copy. No emphasis on realistic or easily accessible weapons
Language - Infrequent use only of very mild bad language
Nudity - Occasional natural nudity, with no sexual content
Sex - Mild sexual behaviour (for example, kissing) and references only (for example, to 'making love)
Theme - While problematic themes may be present, their treatement must be sensitive and appropriate for young children
Violence - Mild violence only. Occasional mild threat or menace only
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